Peggy Porschen

Peggy Porschen is a leading bespoke cake company based in Belgravia, London. Founded in 2003, the company is headed by award-winning cake designer and Creative Director Peggy Porschen and her husband Bryn Morrow, Managing Director. Together with her talented team of pastry chefs and sugar-craft artists, Peggy is passionate about creating edible works of art for special occasions including weddings, christenings, baby showers, birthday parties and corporate events.

Renowned for irresistibly pretty and elegant designs that are not only visually stunning but also taste delicious, Peggy has acquired an enviable client list including many celebrities, Royals and members of high society. Her cookies and cakes have graced many A-list events such as the 2011 wedding of Kate Moss and Jamie Hince, Elton John’s White Tie & Tiara Ball, Stella McCartney’s wedding, Sir Anthony Hopkins’ 70th birthday, Damien Hirst’s auction at Sotheby’s and parties for Sting and Trudie Styler, Madonna and Gwyneth Paltrow, all of which make her a highly sought after name on the party-planning circuit.

Autumn 2010 saw the opening of the Peggy Porschen Parlour in London’s Belgravia. For the first time Peggy is able to offer her previously made-to-order only designs to all on an everyday basis. The Parlour serves freshly baked cupcakes, cookies and layer cakes and also offers a selection of Peggy’s own blend teas, inspired by flavours found in her kitchen. The Parlour is also home to Peggy’s Bridal Boutique, available to clients by appointment only.

January 2011 marked the opening of Peggy’s first Cake Academy. London’s first cookery school entirely dedicated to baking, cake decorating and sugar craft which is located opposite the Parlour in Belgravia. Following unprecedented demand for her past master classes, Peggy has personally created a comprehensive year-round curriculum with project-based and technique-lead courses and classes to suit a variety of proficiency levels, from those wishing to complete the professional diploma and kick start a career in cakes, to those looking for a fun and enriching day out.


Peggy Porschen Parlour
116 Ebury Street
Tel 020 7730 1316

Opening Hours:
Sunday to Wednesday 9.30am to 6pm
Thursday to Saturday 9.30am to 7pm


Couture Collection

Peggy Porschen Cakes
116 Ebury Street
Tel 020 7730 1316

Office Hours Mon – Fri, 9am – 5pm

By appointment only
Please complete the enquiry form.



Peggy Porschen Academy
30 Elizabeth Street
Tel 0207 730 1316

Opening Hours:
Monday to Friday
9am to 1.00pm
1.30pm to 5.30pm

Lola’s Cupcakes

About Us


LOLA’s began way back in
2006 when two friends, Victoria Jossel and Romy Lewis, started things the good old fashioned way.

Originally taking orders in their bedrooms and baking in their parent’s kitchens, the orders soon started flooding in and they had to move production to a commercial bakery in Primrose Hill.

With their love for baking and passion for the finest, fresh ingredients the company grew from strength to strength. With concessions in Harrods, Selfridges and Topshop, a flagship store in Mayfair and booming online store the name LOLA’s became synonymous with style and quality.

In December 2011 Romy and Victoria decided to pursue other projects and the company was taken over by Asher Budwig.  Fourth-generation baker, Asher was born into a family of sweet-toothed entrepreneurs, Asher grew up watching his father Mario establish and run the hugely successful Millie’s Cookies chain, which grew to over 100 stores across the UK. Mario in turn was inspired by his mother and grandmother, who ran a patisserie and café since the 1940’s back in Colombia, South America.

With the same passion for high standards and outstanding customer service as Romy and Victoria, Asher has focused on quality and continued to create fun, exciting, delicious tasting cupcakes. He also has high hopes for LOLA’s range of celebration cakes, developing a bespoke cake service available across London.

He has a detailed expansion plan to spread the delicious taste of LOLA’s across London and the South East, starting with launching the first cupcake café in Brent Cross Shopping Centre in August 2012 and first location outside of London in November 2012 at Bluewater Shopping Centre. However, Asher’s passion is empowering his staff through clear career-progression models, staff incentives and focusing on developing a fun and personable team whose strengths complement each other to make sure that every shop, staff member and individual cupcake is the best that it can be.





16 Lansdowne Row
Berkeley Square

Mon – Fri   8am – 7pm   |   Sat   10am – 4pm
Phone: 020 7495 6166




LOLA’s Cupcake & Coffee Bar 
Selfridges Foodhall
400 Oxford Street

Mon – Sat   9.30am – 9pm   |   Sunday   11.30am – 6pm
Phone: 020 7318 3146


LOLA’s Cupcake Counter 
Ground Floor
Oxford Circus
6-38 Great Castle Street

Mon – Sat   9am – 8pm   |  Sunday   11.30am – 6pm
Phone: 020 7927 7846


Harrods Ltd
Patisserie Counter
87-135 Brompton Road

Mon – Sat  10am – 9pm  |  Sunday    11.30am – 6pm
Phone: 020 7730 1234 (food orders desk)

This outlet is operated by Harrods, contact us for more info.

Brent Cross

Brent Cross Shopping Centre

Mon – Fri 10am – 8pm   |   Saturday 9am – 7pm   |   Sunday 12 – 6pm
Phone: 020 8202 8970




LOLA’s Cupcakes 
Lower Winter Garden

Mon – Fri   10am – 9pm   |  Saturday   9am – 9pm   |  Sunday   11am – 5pm
Phone: 01322 423 107
Should you have a cupcake emergency Lola’s Mayfair & Brent Cross offer a same day delivery service. Just give them a call on 020 7495 6166 (Lola’s Mayfair W1) or 020 8202 8970 (Lola’s Brent Cross NW4) and let them know what you need!

Hummingbird Bakery

Our Bakeries

Discover how The Hummingbird Bakery was started and the magic behind each one of our stores.The Hummingbird Bakery will be baking fresh over the holiday season at all of our five branches – click each store to see details, maps, and opening times.

Ms Cupcake

Our Vision

Everybody deserves great cake. It is our job to create indulgent and decadent cakes for them regardless of what they can, and cannot eat.

Our Mission

Ms. Cupcake aims to bring ‘free from’ cake to the masses.  We do this through baking incredible cakes, raising the profile of a vegan diet, and educating our clients and local community on how they can create ‘free from’ cakes for themselves.  We do this in the United Kingdom and internationally.


  1. Customer Service – Every person who walks through the door at Ms. Cupcake is our friend.  We always treat our clients with love and respect.  We go out of our way to be as helpful as possible.
  2. Great Cake – We only ever provide top-notch cake to our customers.  We never serve up cake that we are not proud of.
  3. 100% Vegan – We ensure that none of the things we make contain any animal derived ingredients.
  4. Inclusive – We are an organisation that does not align itself with any particular politics. We want everyone to feel welcome at Ms. Cupcake regardless of what they do, or do not eat.
  5. Providing a Fun Experience – Ms. Cupcake should remind you of when you went to your granny’s house a time long ago.  The smells, sounds and taste should catapult everyone back in time and provide each person with a fun and enjoyable experience.


Candy Cakes

We have five Candy Cakes outlets located in central London including one within the world famous toy shop Hamleys, meaning our tantalising treats are always within easy reach. Each cake shop has its own unique personality and is crammed with confections to satisfy even the most discerning cake connoisseur. Our flagship cake store is located in Covent Garden, and kids of all ages love visiting this colourful candyland full of sugary surprises!

Covent Garden Piazza
London WC2E 8RA
020 7836 9982
Mon-Fri 10:30a.m. 7:30p.m.
Saturday 10:30a.m. 8:30p.m.
Sunday 10:30a.m. 8:30p.m.
Kingly Court Terrace
off Carnaby Street
London W1B 5PW
020 7439 1199
Mon-Fri 8a.m. 11:30 p.m.
Saturday 9a.m. 11p.m.
Sunday 10:00a.m. 10p.m.
36 Monmouth Street
Covent Garden
London WC2H 9HB
020 7497 8979
Mon-Fri 9a.m. 7p.m.
Saturday 9a.m. 8p.m.
Sunday 10a.m. 6p.m.
Shops D &E Jubilee & Bakerloo Lines
Booking Hall,Baker Street
London NW1 5LA
0203 145 1857
Mon-Fri 08:00a.m. 7:30p.m.
Saturday 10:00a.m. 6:00p.m.
Sunday 10:00a.m. 6:00p.m.

Hamleys – Scrumpolicious 5th Floor
196 Regent Street
London W1B5BT
020 7499 1172
Mon-Fri 08:00a.m. 7:30p.m.
Saturday 10:00a.m. 6:00p.m.
Sunday 10:00a.m. 6:00p.m.

Each Candy Cakes shop in London has something special to offer, and attracts it own set of sweet-toothed clientele. The Covent Garden store is popular with local families, and the orders for customised kids birthday cakes just keep rolling in. The Baker Underground branch of Candy Cakes is a favourite stop for commuters who want to pick up a tasty treat on the go, or add something extra special to the office party. The Candy Cakes shops on Goodge Street and Monmouth Street are famed for their perfect party cakes, from birthdays to weddings and corporate celebrations.

In-store treats at Candy Cakes include baby cupcakes, great coffee and of course, our famous Candy Shakes.

Swift Deliveries, Sweet Service

At Candy Cakes, we pride ourselves on offering a user-friendly online shop and a top-notch delivery service throughout the UK. This is a convenient way of ensuring that your special custom birthday cake or corporate cake reaches you in the fastest way and the freshest condition. However, if you’d like to discuss your requirements for a custom cake in person, or simply enjoy a spree at one of the UK’s finest novelty cake shops, visit a Candy Cakes outlet anywhere from Kingston to Chesterfield, and you’ll find our service really takes the cake! Over the years, Candy Cakes has built a reputation as an exceptional custom cake shop catering to a wide variety of clients, from children to corporate leaders and celebrities. Visit your nearest Candy Cakes specialist cake store today and discover our world of quirky sugar-coated delights for yourself.